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About me

I want to see how good it can get.

I build digital products with AI and also work with design, music and video. What I enjoy most is the moment an idea starts working for real: when someone can use it, play it or press play.

Portrait of Johan Larsson
Johan Larsson · Uppsala, Sweden

What I enjoy

Taking an idea all the way.

  • The whole chain

    From concept and design to database and a published product. With Claude Code and Codex I can build it all myself.

  • What the visitor meets

    The headline, the phone screen and the next step. Sometimes I need to add a feature. Sometimes I need to delete three sentences.

  • Finding what doesn't fit

    Understanding why something doesn't work, and being able to show that a change makes it better.

What I've learned

Three things I take with me.

  • Precision from production

    Around ten years of quality-controlled production in pharmaceuticals and chemicals, today at Cytiva, taught me that what works once has to work the next time too.

  • AI builds fast, the responsibility is mine

    I review what the AI does, test on real devices and turn the mistakes into rules for next time.

  • A good AI service knows when it doesn't know

    In Jobbkompassen, any sentence in a CV that can't be backed up is cut.

Read how I work with AI

In practice

Two ideas that took shape.

Behind the NewOffices search I built a CRM of my own, connected to email. Every enquiry is saved, forwarded to the right office and followed up.

The NewOffices admin: a list of enquiries, demand by city and office, and the status of each email.
The NewOffices admin. Shown with made-up example data.

What I want to learn

Where I want to get better.

  • Learning from others

    I'm self-taught. Now I want to see how experienced developers and designers build and make decisions.

  • AI people use every day

    Solutions colleagues use every day, with requirements that come from the business.

  • Design and creative work

    I want to get better at design and at making images, video and music with AI.

Music and video

There's always a song too.

I make music and video with AI, mostly house and afro house, plus an animated song channel for kids. I put as much care into a chorus as into a landing page.

Hear what I make

Next step

What could we create?

I want to work more with digital product development, design and creative work with AI. Do you have a role, a project or an idea that might be a fit? I'd love to hear from you.